Cloud Surfing Infographic



It used to be about surfing the television or radio waves, but as technology matures and digital media is streamed from the clouds, which entertainment services will you be Cloud Surfing?

Cloud Surfing Infographic

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Infographic Content for the Visually Impaired:

Cloud Surfing: Your First Class Guide To Streaming Media

Streaming services are quickly outpacing traditional media sales and are becoming the primary source of entertainment in households worldwide. With hundreds of streaming audio and video services available on television, computers and mobile devices, it is easy to get tangled in the web of features. While most are similar in functionality, a few have some surprising shortcomings.

Video Streaming 

Netflix:

Pro: Netflix suggestions are based in past viewing patterns.

Cost:

$7.99 a month for Unlimited Streaming

$15.98 a month for Unlimited Streaming + 1 DVD can be mailed out at a time

*Netflix HD is FREE with Subscription and available if your ISP Supports Netflix Open Connect

Hulu Plus:

Pro: Best option to keep up with current TV shows.

Con: Still plays commercials

Cost:

$7.99 a month for Unlimited Streaming

Rebox Instant:

Pro: Lets you pick up DVDs from a local kiosk

Cost:

$5.99 a month for Unlimited Streaming

$7.99 a month for Unlimited Streaming + 4 DVDs per month from Redbox Kiosk

Amazon Instant Video:

Pro: Can stream or download for future viewing. Comes with Free 2-day shipping through Amazon Prime

Cost:

$79 a year for Unlimited Streaming

U.S. Movie Forecast – Physical Media VS Online

  • In 2007 online media only had around 100 million units to the almost 3 billion units of Physical Media.
  • In 2012 Physical Media dropped to a little over 2 Billion units while Online Media passed it with 3.25 Billion units.
  • It’s Forecast that by 2016 Online Media will have an almost 5 Billion unit market share while Physical Media will drop under 2 Billion units

Which Services Do People Use Most?

  • Video on Demand – 4.09%
  • Theaters – 6.82%
  • Premium Channels ( HBO, Starz, Etc. ) – 6.96%
  • DVDs – 10.93%
  • Streaming – 13.76%
  • Television – 57.44%

Audio Streaming

Spotify:

Pro: Early Album Launches

Con: strict streaming limitations for users outside of the U.S.

Cost:

$4.99 a month for Unlimited Streaming

$9.99 a month for Unlimited Streaming + Mobile device access + Download Music & Listen Offline

Slacker:

Pro: Access to ABC News and ESPN Radio

Cost:

$3.99 a month for Unlimited Streaming

$9.99 a month for Unlimited Streaming + On-Demand + Single Artist Stations + Custom Playlists

Last.FM:

Pro: Best Social Network Integration

Cost:

$3.00a month for Unlimited Streaming

Grooveshark:

Pro: No ads on Free Subscription

Cost:

$9.00 a month or $90 a year for Unlimited Streaming

Pandora:

Pro: One of the best music discovery features

Con: You are only allowed to skip 6 songs per hour

Cost:

$3.99 a month or $36 a year for Unlimited Streaming

Where do people listen most?

  • AM/FM Radio:  41% at Home – 19% at Work
  • Tablet : 41% at Home – 18% at Work
  • Mobile: 44% at Home – 27% at Work
  • Computer: 77% at Home – 53% at Work

Listening Behavior

  • 80% Listen for 1-3 hours per day
  • 40% Listen for 1-2 hours per session

Household Listening

  • 42% Internet Radio
  • 65% Broadcast Radio

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